Your events. Your data.
All in Salesforce.

Blackthorn Events turns your existing Salesforce® CRM into event registration and management software powered by your connected data.

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Event management software, right in your CRM

Event management software, right in your CRM

  • Plan in-person, virtual, and hybrid events
  • Process one-time and recurring payment transactions
  • Communicate with attendees via personalized SMS
  • Identify and secure sensitive PCI and PII details

Your event management command center

Plan

Organize in-person, virtual, and hybrid events with branded websites, attendee registration, and integrated payments functionality.

Plan

Promote

Inform your audience of upcoming events and maximize their engagement with personalized, scalable SMS messaging.

Promote

Manage

Oversee check-in and monitor attendance right in Salesforce. Give event-goers mobile access to tickets, agendas, venue maps, and more with the Navigator app.

Manage

Measure

Calculate each event’s ROI with detailed reporting dashboards, feedback surveys, and AI-powered insights.

Measure
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Plan events without the mess

Plan events without the mess

  • No time-consuming data imports/exports
  • No jumping between platforms
  • Use Agentforce with your event data

Power smarter, faster planning with Agentforce

Blackthorn Events leverages Agentforce to enable even more personalized event management. Construct highly specific guest lists in a flash, enable attendee self-service workflows, and uncover actionable insights based on your past event performance.

Agentforce

What’s new at Blackthorn

Salesforce event management: native vs. integrated platforms

Native Salesforce event management means your event platform runs directly on the Salesforce® platform — same database, same security model, same permission sets, no middleware. Your registration, check-in, and attendee…

Lauren McCullough Lauren McCullough

Event management tools, right in Salesforce

See how Blackthorn radically simplifies event management for orgs of all sizes.

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