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Featured Article

Wiring up Lightning Web Components #1

In my previous post I investigated the basic structure of Lightning Web Components. Now I’m going to dig deeper into one of the very crucial aspects of the framework: how you communicate with the backend. There are 3 ways to do so: Get a record(s) from the back-end Write a record to the back-end Call […]

Featured Article

Why Is Event Registration So Important?

Event registration is a vital process for successful event planning. It only takes a few off-putting experiences to forego attending at the beginning of an event entirely. Due to this, it’s recommended that a business makes their registration hassle-free and easy to do. But, what elements can go wrong with the registration process? How does […]

Featured Article

What’s the Difference? Comparing Event Apps

An event app is an event app, right? Wrong. So, what’s the difference? Turns out that when you’re comparing Blackthorn Events to some of our competitors…there’s actually quite a lot. We asked ourselves, “Why Blackthorn?” so you don’t have to. A Salesforce Native Application: Since Blackthorn Events is built within Salesforce, you don’t have to […]

Featured Article

What Type of Nonprofit Webinar Software Are You Using?

Isn’t it interesting that a decade ago very few nonprofit organizations used nonprofit webinar software but now none of them can do without it? Face-to-face peer-to-peer meetings don’t happen as much as they used to in the past, especially for business networking. Everything is automated if it possibly can be automated. The whole COVID-19 pandemic […]

Featured Article

University Alumni Events

The alumni community of an institution is a large network of professionals in several fields of study. The advantage here is that all of them already share the same background. If they seek employment opportunities, or the employment is already looking likely, they can leverage the knowledge and connections of their alumni community. Every university […]

Featured Article

There’s More to Nonprofit Payments Software Than You Think

Once your nonprofit organization has created an online community and a product (business), start thinking about accepting payment online. The modern day cash register is a payment software that is able to accomplish a lot more than the old cash registers and contribute to business reporting like never before. And setting it up is a […]

Featured Article

The Top Event Planner Associations by Industry

Event planning organizations are a phenomenal resource for education, networking, certifications…the works. Like our event app — Blackthorn Events — we’re all about saving you time. Don’t know which one is for you? Here’s a handy list of the event planner associations by industry and why you should join. ‍ Healthcare Healthcare Convention & Exhibitors […]

Featured Article

The Most Common Event Registration Mistakes

Event managers often make several common mistakes when designing and implementing an event registration process, which is done through careful research of trends and challenges in event management. Event planning is a complex project with many variables to consider, including logistics, expenses, marketing, promotion, and participant experience. In addition, event management professionals must work together […]

Blackthorn.io is a Certified Great Place to Work!

Blackthorn.io Earns 2021 Great Place to Work Certification™ ‍ New York, NY — Blackthorn.io is proud to now be Certified™ as a Great Place to Work®! The prestigious award is based entirely on what current employees say about their experience working at Blackthorn.io. This year, 100% of Blackthorn.io employees said it’s a great place to […]

Four Tips To Bring Teams Together When You’re Apart

‍ ‍ Our team takes a quick company screenshot during our monthly all-hands meetings. Written By Kristen Hicks, tips curated by the Blackthorn team. I worked in a traditional office setting for over ten years before becoming a remote coworker. If there’s one thing I’m grateful for right now — aside from healthy family, friends, and coworkers […]

New Brand. Same Company. Next-Level Support.

 Wow! Over the last 18 months we’ve received amazing feedback from you, our customers and partners, about and how our apps are making payment processing and event management easier. Your success is what drives our business, so we’ve used those insights to inspire even more innovation and improvements for you. ‍   We feel […]

Scaling Billing In Salesforce for SaaS Companies

I was recently on a call with the founder of a Salesforce Implementation company new to Blackthorn, explaining how our customers – and our own company – use our Payments app to automate our subscription billing processes. “Chris. Wow. This is so intuitive and so easy. I want to use it myself, let alone offer […]

App Stability and Scaling

Hello Customers! Over the last few months, you may have seen periods of intermittent service disruptions. If I was in your shoes, I’d be frustrated, uncertain, and questioning- Why Blackthorn? Thank you for your continued trust. I’m writing this to describe the actions of what’s occurred, what we’re immediately doing, and what will be in […]

Blackthorn’s Attendee Mobile App helps deliver IAB’s 2019 Annual Leadership Meeting (ALM)

Video of the app in action (shareable YouTube) App functionalities Connection requests A two-sided opt-in for attendees to connect with each other Chat limit/throttling to control how many requests someone could send Connections were stored in Salesforce for post-event reporting on the most popular attendees Push notifications Initiated from Salesforce, Salesforce users could send push […]

How our QA team uses automated testing to deliver stable version releases

‍ Quality assurance (QA) is a way of reducing bugs in products and avoiding problems when delivering solutions or services to customers. With frequent updates comes frequent testing, and we’re no stranger to the concept. Unlike other solutions who update their apps quarterly or sometimes bi-annually, Blackthorn releases monthly updates to our Events and Payments […]

Level 3 Processing

Need to send Level 3 card data? Blackthorn Payments supports “level 3 processing” via Stripe In short, level 3 gets you the best processing rate available by providing the gateway and processor full transaction details, such as you would see on an order. These include line-item level details, such as the quantity, product, and pricing […]

Lightning Web Components — they are exciting!

In December 2018, Salesforce announced a new frontend developer paradigm: Lightning Web Components. But…wait a minute! Didn’t they announce Lightning Components in 2016, the new frontend framework, and VisualForce finally retired? Haha, sure, but this is Lightning WEB Components! Here’s the situation: Now we have on Salesforce frontend 3 frameworks: VisualForce Lighting Components (which if […]

Pledge 1%

“There’s no prize for the richest person in the graveyard” is one of my favorite expressions. I believe an allocation of funds should go to helping others and our planet. As such, Blackthorn is pledging 1%, following in the footsteps of Salesforce.com and Marc Benioff’s “1-1-1” pledge, in pledging 1% of: Employee time Product (our […]

Wiring up Lightning Web Components #1

In my previous post I investigated the basic structure of Lightning Web Components. Now I’m going to dig deeper into one of the very crucial aspects of the framework: how you communicate with the backend. There are 3 ways to do so: Get a record(s) from the back-end Write a record to the back-end Call […]

5 Virtual Holiday Experiences for Teams or Customers

Being part of a team that’s always been 100% remote (even pre-COVID), I cherish the times we get to connect virtually. Our team gets together via Zoom every Friday afternoon for a Happy Hour game. Last week, the subject came up about doing something fun for the holidays and it made me realize there are […]

Admissions and Recruitment: 3 Proven Strategies for Digital Marketing & Virtual Events

Written by: Kristen Hicks, Director of Marketing and Partnerships @ Blackthorn.io and former Midwest College Director of Marketing and Communications. If you’re in higher ed marketing, you’ve probably seen a flurry of emails and LinkedIn posts about tips to ramp up digital marketing and virtual events. But despite all of the webinars, blogs, etc., you’re […]

Are You Providing Your Best Student Life Events?

What kind of life do you offer the students on your campus? What does their student life include? What is campus life like to new students? How can students enjoy life more at your school? The answer is really to provide the best student life events you can think of. To make your campus the […]

Best Practices for a Successful Event Registration Desk

Conferences and events measure their success with three things: participant satisfaction, the actual production, and the ability for customers to make business contacts during these events. There is a lot of planning involved in events in order to get an event together. Event registration is one of the more important service options at an event, […]

Creating An Event Report The Right Way

Whether you’re a first-time event manager or you’ve been putting on events for years, creating an event report is a vital part of the attendee engagement process. But what goes into an event report, and how do you create one that’s both accurate and informative? This blog post will walk you through the essentials of […]

Effective Questions to Include in Your Event Registration

Anyone planning an event knows that registration is a key part of the process. But what questions should you ask potential attendees when they sign up? In this blog post, we’ll provide a list of effective questions to include in your event registration form. By asking the right questions, you can get a better understanding […]

Embed your event landing pages, calendars, and forms on your website with Blackthorn Events

I was recently on a call with the founder of a Salesforce Implementation company new to Blackthorn, explaining how our customers – and our own company – use our Payments app to automate our subscription billing processes. “Chris. Wow. This is so intuitive and so easy. I want to use it myself, let alone offer […]

Event Attendee Experience: Key to Event Success

Ensuring very good event attendee experience is an important goal of the event management process. An event attendee experience is the sum of all direct and indirect experiences at an event. People may forget facts but the emotion evoked by an experience is hard to forget, whether negative or positive. Event attendees must perceive these […]

Event Check-In Ideas: 6 Things to Plan Correctly

Event planners say that in the mind of the guests at your event, it’s the check-in that is the first step of the event. It offers guests a first impression of your event, and sets the stage for everything that is to happen after that. That’s why event check-in shouldn’t be left to chance. There […]

Event Check-In Tips and Best Practices

When it comes to fundraising events or events for organizations of any kind, there’s a lot of information out there. But one of the most important tips that most people do not learn is that every event type, be it a conference or seminar, needs an on-site check-in. It is important that this process goes […]

Event Registration Best Practices for Higher Education

Planning professional events is difficult enough when it comes to a workplace or conferences, but for higher education, it can prove even more intense. Higher education and learning services are essential to finding a career, and the experience depends on good planning, especially in the registration department. Whether the event is for recruiting, health, or […]

Event Registration Best Practices for Nonprofits

With every event that is planned, a lot of time and donor money goes into it, but what goes on behind the scenes is more impressive. If you want to learn how to generate engagement, and to promote high event registration, you must understand, and turn the market upside down, in order to improve your […]

Event Registration Covid-19 Safety Considerations

As an organizer, you may be confronted with a whole series of new challenges in the “new normal”, ranging from complying with Covid-19 safety and social distancing regulations to marketing your event in a much more virtual way than before. In addition, there are fluctuating conditions associated with the Covid-19 pandemic, such as new variants […]

Event Registration with Payment

Deciding on the type of event you will have is just the first step in the long business process for creating and planning an event that is successful. Luckily with information technology and content management systems as well as tracking methods such as Google Analytics, marketing automation, professional certification generation, and engagement marketing, your public […]

Create a sense of community and standardize events on campus with Blackthorn Events in Salesforce Communities

Teams using Salesforce Communities to interact with existing members of their campus communities can easily create in-person and virtual events using Blackthorn Events native Salesforce application. These branded event registration pages can be used for everything from college campus admission events to healthcare information sessions. Salesforce administrators can set up event branding and event templates […]

How to Create An Attendee Survey For Events

How do you measure event success? Well, attendee feedback is the best way to gauge what went right and wrong during an event. Getting feedback from attendees allows adjustments to be made for future events and provides a guideline for what attendees expect. The best way to get feedback is through crafting an event feedback […]

Salesforce Education Summit 2021 Demo Jam

Blackthorn Events recently participated in Salesforce Demo Jam as a part of the Salesforce Ed Summit 2021. See the winning presentation and learn more about the number one events platform on the Salesforce AppExchange! ‍ ‍

How to Maximize Online and Virtual Events in Your Admissions and Recruitment Strategy

Campuses around the globe have canceled their visit days, tours, and other admissions events, which are often the foundation of a recruitment strategy. The good news is, there are still ways to engage with interested prospects without having to reinvent the wheel completely. If your prospects are already online, maximizing digital marketing and virtual event […]

How to Waitlist Event Registrants in Salesforce Using Blackthorn Events

Waitlisting is a great way to collect information from every interested visitor – even those who were unable to sign up. And if you’re using Salesforce to manage your prospects and customers, there are huge benefits to using waitlisting within a native event management solution. Because Blackthorn Events is 100% native, users control all aspects […]

IAB Replaces Four Event Apps with One: Blackthorn Events

Stats: 4 apps replaced: Fonteva, Cvent, Attendify, and Eventbrite (in-progress) 700 person conference delivered with Blackthorn Mobile Check-in and My IAB 626 meetup requests facilitated at the Direct Brand Summit through the mobile app In 2016, Blackthorn began building a complete event management experience, native to Salesforce. The Interactive Advertising Bureau (IAB) trusted the Blackthorn […]

Integrate GoToWebinar, Zoom, and Webex Webinars into Salesforce

Back in March, when businesses canceled in-person events to help fight the spread of COVID-19, we realized an immediate need to help our customers pivot from in-person to virtual events. Since then, we’ve helped institutions like The HU University of Applied Sciences Utrecht, and non-profits like IVL create virtual events at scale and with impressive […]

Integrate GoToWebinar, Zoom, and Webex Webinars into Salesforce

Back in March, when businesses canceled in-person events to help fight the spread of COVID-19, we realized an immediate need to help our customers pivot from in-person to virtual events. Since then, we’ve helped institutions like The HU University of Applied Sciences Utrecht, and non-profits like IVL create virtual events at scale and with impressive […]

How to Manage Online Events in Salesforce with Blackthorn Events

It’s safe to say that everyone is making changes due to the recent social distancing requests to help fight the spread of the Coronavirus. But we’re all in this together, and we are all doing our part to help each other, along with trying to help ourselves adapt. Our team knew right after seeing the […]

Meet the Event Wizard

March was a monumental month for Blackthorn. After months of development and countless iterations, we released the Event Wizard for Blackthorn Events. Meet the Event Wizard ‍ Inspired by our customers’ feedback, we created a step-by-step event builder that’s remarkably easy to use (think Eventbrite or SplashThat) yet still offers the customization power of a […]

Need Some Event Tracking Examples?

Event tracking can most easily be done with Google Analytics tools that are free – or paid. Obviously, the paid tool is going to give you more information you need to get the best implementation results on your website. This tool measures the interactivity of the web page via something called variable and attribute (research). […]

Connect with Attendees Pre and Post Event Using our New Email Template Builder

If you use Salesforce to send emails, you know how challenging it can be to create engaging emails using only standard Salesforce email templates. Well, gone are the days of being limited to plain text emails or having to use to an outside email marketing tool to invite, remind or follow up with your audience. […]

QR Codes in Event Check-Ins

QR codes are quickly becoming a popular way for people to check in to events. By scanning a QR code with their smartphone, attendees can quickly and easily check in to an event. This can save time and hassle for both the attendee and the event organizer. These pieces of technology can also be used […]

Receptionists or agents can register patients or members for local healthcare programs and events over the phone

Patients and community members today expect a personalized experience at every step of their health journey. Initial interactions with receptionists or contacts over the phone or online are critical to engaging patients and driving loyalty. Patients or community members searching for health-related education call their local hospital to get information on classes or sessions. Soon-to-be […]

Registration Forms for Conferences and Events

In order to have successful events or conferences, some form of registration is needed for various reasons. It is essential to a business or organization to know who is coming to their event. Knowing how many people will be attending is also essential. This information can be used to determine what the interest is among […]

Registration Ideas for Events: Getting Customers to Register and Making Them Feel Welcome

According to a recent HubSpot and Eventbrite survey of event organizers and attendees, 84% of respondents feel that attending events is an important part of their job, with 79% going to events specifically to learn something. Experts that ran a survey at PCMA found that 79% of event planners are going virtual for their events, […]

Student Engagement Events

For higher education professionals, it is important to host student engagement events to help students stay motivated in their university work and engaged with their fellow classmates. Moreover, these events also help students discover extracurricular interests, develop social skills, and help them feel less isolated in a world where they are expected to become increasingly […]

Student Recruitment Events

Student recruitment events such as job and career fairs can be a great way of recruiting students for a particular college and/or introducing them into the workforce. As a high school student, they need direction and guidance to help them decide what they want to achieve in their lives. Most high school students have no […]

Suggestions for Your Onsite Event Check-In Day

When you plan an event, it’s not enough just to plan the event itself such as the type of event, the type and location of the venue, the speakers, entertainment, refreshments, and other details. It is also important for you to plan the checking-in process. If you don’t, then it could turn out to be […]

Take your events online using Salesforce and Blackthorn Events

Businesses and organizations are looking at utilizing online events for the foreseeable future after canceling in-person events to combat the spread of COVID-19. While we know folks are dealing with more than just events right now, we want to do what we can to help make the process easier. If your organization is exploring or […]

Templates for Event Registration Pages

Organizing an event can be a lot of work. One of the most important steps is setting up registration and ticketing so that people can sign up and purchase tickets. There are a few different ways to go about this, but using a template can make things a lot easier. There are many templates available […]

The Know-Hows of Conference Badges in Events

The first step to attending a conference is really simple: have your participants a badge! But this doesn’t mean they don’t have to prepare at all for the event. There are some things that can help your participants plan better and enjoy their experience more than if they didn’t do any research beforehand. As it […]

The Most Common Event Registration Mistakes

Event managers often make several common mistakes when designing and implementing an event registration process, which is done through careful research of trends and challenges in event management. Event planning is a complex project with many variables to consider, including logistics, expenses, marketing, promotion, and participant experience. In addition, event management professionals must work together […]

The Top Event Planner Associations by Industry

Event planning organizations are a phenomenal resource for education, networking, certifications…the works. Like our event app — Blackthorn Events — we’re all about saving you time. Don’t know which one is for you? Here’s a handy list of the event planner associations by industry and why you should join. ‍ Healthcare Healthcare Convention & Exhibitors […]

University Alumni Events

The alumni community of an institution is a large network of professionals in several fields of study. The advantage here is that all of them already share the same background. If they seek employment opportunities, or the employment is already looking likely, they can leverage the knowledge and connections of their alumni community. Every university […]

What’s the Difference? Comparing Event Apps

An event app is an event app, right? Wrong. So, what’s the difference? Turns out that when you’re comparing Blackthorn Events to some of our competitors…there’s actually quite a lot. We asked ourselves, “Why Blackthorn?” so you don’t have to. A Salesforce Native Application: Since Blackthorn Events is built within Salesforce, you don’t have to […]

Why Is Event Registration So Important?

Event registration is a vital process for successful event planning. It only takes a few off-putting experiences to forego attending at the beginning of an event entirely. Due to this, it’s recommended that a business makes their registration hassle-free and easy to do. But, what elements can go wrong with the registration process? How does […]

Alumni Relationships and Database Software

The Benefit of Alumni Connectivity Alumni connections can be the backbone of your university. Who better to promote the success of your current students than students who have previously attended and graduated successfully? After entering the workforce, they have the benefit of their experience to showcase the results of achieving their educational goals. They can […]

Are You Providing Your Best Student Life Events?

What kind of life do you offer the students on your campus? What does their student life include? What is campus life like to new students? How can students enjoy life more at your school? The answer is really to provide the best student life events you can think of. To make your campus the […]

Event Registration Best Practices for Higher Education

Planning professional events is difficult enough when it comes to a workplace or conferences, but for higher education, it can prove even more intense. Higher education and learning services are essential to finding a career, and the experience depends on good planning, especially in the registration department. Whether the event is for recruiting, health, or […]

Student Engagement Events

For higher education professionals, it is important to host student engagement events to help students stay motivated in their university work and engaged with their fellow classmates. Moreover, these events also help students discover extracurricular interests, develop social skills, and help them feel less isolated in a world where they are expected to become increasingly […]

Student Recruitment Events

Student recruitment events such as job and career fairs can be a great way of recruiting students for a particular college and/or introducing them into the workforce. As a high school student, they need direction and guidance to help them decide what they want to achieve in their lives. Most high school students have no […]

University Alumni Events

The alumni community of an institution is a large network of professionals in several fields of study. The advantage here is that all of them already share the same background. If they seek employment opportunities, or the employment is already looking likely, they can leverage the knowledge and connections of their alumni community. Every university […]

Mobile Check Capture for Salesforce Using Blackthorn Mobile Payments

Our Mobile Check Capture feature is in Beta. Be one of the first and few to try it out and give functionality feedback before it goes live! Contact support today to get more information.‍ ‍ It’s a common scenario for many service organizations. A service agent finishes helping a customer with a service order, and […]

An Innovative Solution: Payment Processing in Salesforce + Blackthorn Mobile Payments

A major goal of any field service business is to scale as quickly as possible. But as your organization grows, you may struggle to keep up. Processes get more complicated and arduous, stifling your operational efficiency. One common snag in the workflow is payment processing, especially if your company works with Salesforce Field Service Lightning […]

Book Now, Pay Later Registration and Localized Invoices for Events

Here at Blackthorn, we’re constantly innovating to develop better products based on customer feedback and the needs of the industries we serve. Our customers often send invoices to their clients for payment over the web. In an effort to make the process efficient, we built a tool that allows businesses to get paid faster while […]

Complete Multi-Language Translation for Event Pages and Registration

If you’re hosting events across the globe with individuals of different nationalities and languages, multi-language support is a must. Help your event attendees avoid confusion and frustration by offering event landing pages and online registration entirely in their native language. Google translate is a good option for simple translations but often does not translate all […]

Complete Multi-Language Translation for Event Pages and Registration

If you’re hosting events across the globe with individuals of different nationalities and languages, multi-language support is a must. Help your event attendees avoid confusion and frustration by offering event landing pages and online registration entirely in their native language. Google translate is a good option for simple translations but often does not translate all […]

Is your event registration software ADA and WCAG 2.1 compliant?

Millions of websites today still fall out of ADA, WCAG 2.1 & Section 508 Compliance. Wait… what do all of those acronyms mean? In a nutshell, thousands of disabled individuals can’t use your website. Oh, and you could be at risk of costly lawsuits. Blackthorn makes sure that your event landing pages, calendars, and registration […]

Best Nonprofit Accounting Software for Non-profit Organizations

Non-profit organizations can benefit from the best nonprofit accounting software for their accounting needs because it saves time and resources. A non-profit organization should have reliable software that will track all accounting in an easy-to-understand fashion. Non-profit organizations rely heavily on the money they receive from fundraising efforts and grants from benefactors, so it is […]

Best Volunteer Management Software for Nonprofits

If you are running a volunteer program for your nonprofit organization, you will find the best volunteer management software indispensable. These are programs designed to help organizations efficiently keep track of their volunteers while providing them with information about where to go and what they can expect. Volunteer management software is especially helpful if your […]

Event Registration Best Practices for Nonprofits

With every event that is planned, a lot of time and donor money goes into it, but what goes on behind the scenes is more impressive. If you want to learn how to generate engagement, and to promote high event registration, you must understand, and turn the market upside down, in order to improve your […]

How Nonprofits Can Leverage Donor Loyalty and Management Software

Nonprofit organizations are establishments that are operated with the sole aim of meeting public or social needs with no intention of making a profit. Nonprofits are accountable to donors, volunteers, founders, recipients of the program, and the public community at large. As an organization whose finance comes solely from donations, public confidence is an essential […]

Nonprofit CRM Software

When it comes to choosing interactive management solutions for a nonprofit organization, it can be tricky. Looking through FAQs, pricing, needs, and features, it can get complicated. You may not even be sure what your fundraising needs are, and what choices you want to make in choosing a solution. Rather than compare them yourself, we’ve […]

Nonprofit Email Solutions

When it comes to online fundraising for nonprofit organizations, administrative and marketing staff may have no idea where to begin. Whether your nonprofit works in schools, in one country or two, whether it has employees or volunteers, it does not matter. Every NGO requires donations in order to succeed. In order to obtain donations, your […]

The Know-Hows of Salesforce Nonprofit Volunteer Management

Salesforce is a cloud-based platform that facilitates the seamless management of volunteers, donations, and associated tasks. As Salesforce continues to grow in popularity amongst nonprofits, it can be helpful to have a sound understanding of how to utilize the platform effectively. Those who are responsible for managing volunteers must stay up-to-date on innovative strategies and […]

There’s More to Nonprofit Payments Software Than You Think

Once your nonprofit organization has created an online community and a product (business), start thinking about accepting payment online. The modern day cash register is a payment software that is able to accomplish a lot more than the old cash registers and contribute to business reporting like never before. And setting it up is a […]

What Type of Nonprofit Webinar Software Are You Using?

Isn’t it interesting that a decade ago very few nonprofit organizations used nonprofit webinar software but now none of them can do without it? Face-to-face peer-to-peer meetings don’t happen as much as they used to in the past, especially for business networking. Everything is automated if it possibly can be automated. The whole COVID-19 pandemic […]

Take ACH Payments in the Blackthorn Virtual Terminal

Give your customers the flexibility to make payments with both credit cards and ACH while taking PCI-compliant payments directly from your Salesforce application using Blackthorn Payment’s updated Virtual Terminal. The addition of ACH to the Blackthorn Terminal means that your customers have several payment options available.   The configurable Virtual Terminal lets teams process card-not-present […]

Give customers a positive online shopping experience with Payments through Salesforce Live Chat

Retail e-commerce sales are projected to make up almost 14% of total retail sales by 2021, more than doubling its contribution since 2012 (6%). But what you might find surprising is that most customers are dissatisfied with the online shopping experience. Shopkeep notes that one of the key reasons customers don’t purchase online is a […]

Global Payment Options with Stripe Checkout for Salesforce

We’re obsessed with making accepting and processing payments in Salesforce fun and easy. A big part of fine-tuning and expanding our payment offerings has been helping customers increase their checkout conversions and enhance their buyer experience on a global scale.   Our newest release, Stripe Checkout for PayLink, enables us to support a wide range […]

How to manage subscriptions in Salesforce with Blackthorn Payments

Let’s face it; subscription models are often complex. Say you have 50 customers on subscription plan A, 75 on plan B, and 100 on plan C. How do you keep track of who is on what, who has and hasn’t paid, revenue generated from each subscription plan, etc.? Now imagine a world where your subscription […]

How to Run Hybrid Events Using Salesforce

Event planners and tech-savvy marketers rejoice! The light at the end of the virtual-only-events tunnel is here. A lot of organizations are combining virtual and in-person formats to maximize results. If you haven’t already, it’s time to hop on the train to hybrid events. The biggest benefit of hybrid events is network expansion (can’t be […]

3 Ways Leveraging Subscription Billing in Salesforce Can Help Inspire Customer Loyalty

Last January, when news of a novel coronavirus started to break, it was impossible to fathom the magnitude of impact it would have on the global economy, let alone our lives. Seemingly overnight, businesses were forced to adapt and face adversarial conditions head-on. While many industries faltered, many SaaS companies surprisingly experienced growth. The agility […]

Payments 101 – What is a Payment Gateway and How is it Different than a Payment Processor?

Making a payment is a crucial touchpoint in any customer journey. While payments may seem simple from the outside, several complex components work behind the scenes to complete a transaction. If you are unfamiliar with payment processing, the terminology and components can be overwhelming. Today we’re shining a light on how payment gateways work and […]

Salesforce Communities Billing or Subscription Portal

We’re getting a lot of inquiries to have a ‘Billing Portal’ run out of Salesforce Communities. There are a number of approaches to achieving this. Many can be done with our app, Blackthorn Payments, out of the box. Here’s a doc on how to set it up. If you want to kick off a subscription […]

Spreedly & Plaid

Blackthorn Payments gives you the freedom and flexibility to take payments directly from Salesforce. And in an upcoming release, your customers will have even more ways to pay for your businesses’ products or services, thanks to our new integrations with Plaid and Spreedly. Plaid Integration: Let customers connect their bank accounts faster so you can […]

Stripe and Salesforce Integration: Why use Blackthorn Payments

Blackthorn Payments provides the deepest Salesforce and Stripe integration available on the Salesforce AppExchange. Because we’re a trusted, official partner to both Salesforce and Stripe, teams can feel safe knowing they’re using a solution that’s on the forefront of online payment processing and customer relationship innovation. With Blackthorn Payments, Salesforce users can manage everything Stripe offers without leaving […]

Strong Customer Authentication: What It Is, What to Expect, and How Businesses Can Benefit

Brief Overview of SCA SCA or Strong Customer Authentication, is a requirement of Europe’s revised Payment Services Directive 2 (PSD2) mandate to increase security and minimize fraud risk around electronic payments. PSD2 aims to protect consumers, promote banking innovation, and facilitate safer cross-border European payment services. SCA first came into effect in 2019. With approval […]

How to Run Hybrid Events Using Salesforce

Event planners and tech-savvy marketers rejoice! The light at the end of the virtual-only-events tunnel is here. A lot of organizations are combining virtual and in-person formats to maximize results. If you haven’t already, it’s time to hop on the train to hybrid events. The biggest benefit of hybrid events is network expansion (can’t be […]

Thoughts on our first company trip

Wow. It was awesome. 16 people flew from 9 US states plus India, China, and Spain to meet in Orlando for 8 days. We’ve been in business for four years. To date, we’ve never all met in-person. Some of us have never met outside of video chat. We’ve also doubled our team size in the […]

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